We're here to build something worth waking up for.
We will only work with people we respect, trust, and want to build alongside. If that means staying small, so be it. If that means saying no to "brilliant jerks," we'll say no. If that means losing speed, we'll take the hit.
Cost: We will move slower. We will turn down talent. We will reject growth for growth's sake. Because joyless work is soul-killing. We'd rather be small and love it than big and hollow.
We don't glorify grind culture. We glorify inspired work. When the flow hits at midnight, work. When it's a powder day, ski. When it's your kid's birthday, close the laptop.
We trust our people completely. No one's watching the clock. No one's micromanaging.
Cost: It means we'll miss each other sometimes. We'll step on toes. This isn't easy. It's harder than rules and schedules. But it's worth it.
We will not chase shiny features. We will not build for vanity metrics. We build for problems — real, human, stubborn problems. That takes discipline. It means saying no.
Cost: We will disappoint you sometimes. You'll ask for something and we won't build it. Not because we don't care — but because we care too much to waste time on the wrong thing.
Living these values isn't easy. You will pay for the product. You will wait for the right features. You will hear "no" sometimes.
And we, as a team, will sacrifice speed, vanity, and comfort.
Because who we work with matters. How we work matters. What we build matters.
To build something that lasts, together.